CREATORS OF EMOTION
The best of both worlds: we are a concept office for live communication and a media house for digital productions. We unite people from a wide range of disciplines and specializations under our roof: communicators, architects, designers, dramaturges, filmmakers, choreographers, graphic & 3D artists. The heterogeneity of this team is the source of constant new ideas and innovative concepts.
We share a passion for creating special moments. Live Communication that stages your brand and product messages in a creative, sophisticated and intelligent way.
Strategic measure instead of singular event - we consider live communication as a discipline integrated into the communication mix. This is how we create maximum impact and achieve synergies with other communication instruments.
FROM OUR JOURNAL
September 2021
IAA 2021: #Future Ready
Under the motto #FutureReady international press and media representatives experienced a transformation update on all aspects of the Audi brand. The central topic: the great challenges of our time, which not only affect Audi, but the entire industry and society. CREATORS were responsible for the conception, including coordination of the content, and produced large parts of the films and graphic content.
April 2021
Digital Q4 e-tron Media Day
Progress live: even before the global public saw the new Q4 e-tron, Audi presented its new series to the international press. In close coordination with the specialist department of AUDI AG and the colleagues from amalia events GmbH, Design Company and macomNIYU, the CREATORS developed the digital event concept and were responsible for the production of the media content.
April 2021
Shanghai Auto 2021
CREATORS supported the Audi press conference as a concept agency and production house. In close coordination with AUDI AG, Audi China, FAW and SAIC, the CREATORS were responsible for the creative concept, process design, motion graphics, staging content and keynote presentations. The pandemic made traveling to China impossible - so all work processes were digitized and controlled 'remotely'.
February 2021
Digital e-tron GT Experience
For the press launch of the new e-tron flagship, the CREATORS produced the official e-tron GT reveal trailer. A 5,000 square meter interactive light course served as an interactive backdrop for the shoot. The light objects react live when the e-tron GTs drive through them. Racing drones equipped with cameras accompanied the drives and provided breathtaking images.